MARKETING5 Things Your Business Needs to Crush the Competition Written by Suzanne Louis @BPskills MARKETING5 Things Your Business Needs to Crush the Competition Written by Suzanne Louis @BPskills Managing a small business that has a significant online aspect to it can be a daunting proposition. The big guys of bricks and mortar retail plus online…
Tired of the same old New Year’s Resolutions like your vow to eat better and exercise regularly? Let’s change it up this year and apply that extra-special New Year’s boost of enthusiasm to your business instead. We’ve compiled 7 new year’s resolutions for small business owners to complete. Pick and choose which ones speak to…
In the world of Twitter, YouTube, and Facebook Live streams, business has become very social. Back in the day, you could hope to just put your product or service out into the world, do basic PR and news releases, and then communicate one-on-one with potential customers – often in person. These days, a miscalculated Tweet…
Not sure how your email marketing campaigns are doing? The first metric to check is your “open rate” – that is, how many of your subscribers actually opened the email you sent. Open rates go on to determine click rates, conversion rates, and the overall performance of an entire email-marketing program. Open rates are…
Do you feel like you’re working every hour of the day and the results just aren’t coming? Here are 7 productivity enemies that might be sabotaging your ability to get things done: 1) Technology While technology has the power to increase productivity, it can also hinder it. Constant notifications from your phone and computer can…
Perhaps you just purchased a brand new CRM system for your business, and you can’t wait for everyone to begin entering data into it. You’ll have a centralized database, where everyone can find the information they need at the click of a button. Only, sometimes it doesn’t turn out to be that simple. Employees often…
The holidays are a busy time, and it can be easy to get swept up in your own preparations. But, if you can tear yourself away from the delicious treats and fine company for just a short while, you can give your business a present that could outlast anything found under the tree. As you walk…
Cloud computing services offer the promise of convenience and cost savings, but at the price of reduced control over your own information, reliance on third-party providers, and potential privacy risks should the data hosted in the cloud be disclosed to law enforcement agencies without sufficient disclosure or oversight. The Canadian government was clearly concerned by…
Your customer data is some of the most valuable information in your organization, but many companies fail to create proper backups. Some companies mistakenly believe SaaS systems don’t need backups or create them automatically, while others fail to set up appropriate backups for on-premise systems. Once you have added customer data to your CRM, the…
Looking for some new business tips and tricks? Read our latest case study to discover how Hill Street Marketing – the makers of MADD Virgin Drinks are making a difference with the power of 1CRM Software. Not only are they running a successful business, with products available in 5000+ stores and retail outlets, but also a socially…
